Summary
- Alibaba’s Taobao app now offers a virtual test drive feature for Xiaomi’s SU7 electric sedan through Apple’s Vision Pro headset
- Users can explore the car details, view color options, and experience driving at speeds over 140 miles per hour in a safe virtual environment
- The feature is based on extended-reality (XR) technology, combining VR, AR, and mixed reality
- This innovation aims to enhance the online shopping experience for large items like cars by overcoming barriers such as the inability to physically try products
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