It is another example of the parallel worlds in the music industry. The Gallagher brothers may be taking over the world’s stadiums this summer, but over on TikTok users are moving to a different beat. Views of posts using electronic music as a soundtrack, including techno and house, outgrew those tagged for indie and alternative for the first time in 2024, according to the social media app. There were more than 13bn views of videos tagged #ElectronicMusic worldwide last year, an increase of 45% on 2023, representing faster growth than the “indie and alternative” and “rap and hip-hop” genres. Videos
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