Bloomberg
US · 2 hrs ago
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Rise of F1 in US Means All of Motorsports is Growing Says NASCAR Hall of Farmer Jeff Gordon
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Accuracy 75/100
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Centre / Neutral ✓ Fair headline
NASCAR Hall of Famer Jeff Gordon states that the growth of Formula 1 in the United States benefits all motorsports, including NASCAR, as the sport expands its media reach and audience to younger viewers.
Rise of F1 in US Means All of Motorsports is Growing Says NASCAR Hall of Farmer Jeff Gordon
NASCAR Hall of Famer Jeff Gordon and chief operating officer Ben Kennedy discussed growth initiatives aimed at expanding media rights deals and getting an iconic American sport in front of younger viewers.
Asked about the rise in Formula 1 fans in the United States, Gordon said that despite the differences between the two organizations, he believes motorsports is growing 'everybody's growing along with it.' Gordon and Kennedy also discussed the important of well-known manufacturers to the succ
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