The Hindu
int · 4 hrs ago
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Fintechs adopting voice-led, vernacular first approach to tap into T2, T3 markets
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Fintech companies are increasingly adopting voice-based interfaces and local language support to reach customers in tier-2 and tier-3 Indian markets, where users are showing growing interest in structured financial planning beyond basic savings.
Fintechs adopting voice-led, vernacular first approach to tap into T2, T3 markets
There is a growing desire to move beyond just saving toward more structured financial planning and wealth-creation, said analysts
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